Brand Analysis
& Strategy
Research – Qual groups and one-on-ones, Quant interpretation
Whole Brain® Brand workshop
Brand-on-a-Page strategy
Marketing Plan-on-a-Page
Creative Direction
& Execution
TV, Print, mainstream media
Brand Identity and collateral materials
Website writing, design and development
Online campaigns
Internal Branding
& Coaching
Brand Purpose & Promise workshop
Leadership training
Team building
‘Brain Box’ problem solving workshop
‘Ideascape’ innovation workshop
Persuasive Presentations workshop
Executive and Personal Coaching
Brand Language
Copywriting your brand story
Setting guidelines for external communication
Media
Innovative, commercially driven ideas
Whole Brain®audience analysis
Environmental/Social impact and attention-based approach
Co-developed with Creative
Publications
This series of three books and software applications were published by Barnes & Noble in the US, the UK and Australasia.
‘Breakthrough Thinking’
introduces the concept of the ‘Ideascape’ which forms the basis of our innovation and problem-solving program.
‘Persuasive Presentations’
explains how Whole Brain® Thinking can be used to plan, prepare and deliver presentations that achieve a desired outcome.
‘Dynamic Writing’
presents a series of tools and processes to ensure that written communication is more effective within a business environment.
News & Views
What’s the biG idea?
When Tim Berners-Lee unveiled the World Wide Web some thirty years ago, he unknowingly lit the fuse wire that would lead to the explosion...[Read on]
12
Sep
Sep
Politics. Four faces not two-faced
'There’s not one electorate, there’s four! We look at the power of the Whole Brain Model when the country goes to the ballot box’.
10
Aug
Aug